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Articles written by Shelley Aylesworth-Spink

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Study Forensic Science in Canada
Earning a forensic science degree in Canada leads to a rewarding career in a highly specialized field made popular today mainly through a popular television series.
Why Get a University Philosophy Degree?
What is a philosophy degree? A degree or major in philosophy attracts job offers from business, government and improves the odds of entering law and business school.
Email Marketing Campaigns for Universities
Email marketing campaigns for universities remain the quickest, most inexpensive, personal and flexible communications tool to engage alumni, donors and future students.
What is a Physical Therapy Degree?
Getting a physical therapy degree leads to a popular, well-paid and lifelong physiotherapy career filled with opportunities to make people's lives better.
Spiritual Development Among University Students
The experience of attending university includes rising expectations among students, particularly youth, for spiritual development opportunities in higher education.
What is an Occupational Therapy Degree?
Getting an occupational therapy degree leads to jobs in a growing health care field, positions with a range of employers and using skills that make people's lives better.
Popularity of the Best Green Jobs
The best environmental careers, or green dream jobs, are available to university graduates with degrees spanning science, social science, humanities and applied science.
The Value of a Business Administration Degree
A Bachelor of Business Administration Degree, or BBA, continues its popularity owing to high paying jobs, good careers and the chance to earn an MBA in the future.
Why Get a Healthcare Administration Degree?
Undergraduate and graduate degrees and majors in health care administration continue resulting in high-paying jobs, lifelong careers and excellent compensation.
Prepare for Medical College Interview Questions
Getting into medical school is not just based on stellar academic achievement. Focus on preparing for the med school interview by preparing answers to possible questions.
What Jobs Require Criminal Justice Degrees?
Jobs in criminal justice continue to be plentiful, well-paying and prospects are good for those considering careers in this wide-ranging field.
Universities, Students Combat Identity Theft
Identity theft and personal information protection persist at universities worldwide however, students can protect this identity with some constant attention and care.
Get into Law School with LSAT Preparation
Getting into law school is not magic. Preparing for the LSAT, or Law School Admissions Test, takes common sense, a good study guide and a dynamic personal statement.
The Popularity of Getting an Online Education
Online classes and distance learning degrees are shifting the sites where people get a university education from campuses to more virtual spaces.
Why Get a Communications Degree?
Getting a university communications degree leads to careers across multiple industries including the private and public sector, health care and education fields.
Why Get a Computer Science Degree?
Years of shrinking computer science degree programs appear over as large PhD granting universities, online schools and small institutions report an enrollment turnout.
Socially Responsible Investing With Green Funds
Interest is growing in green funds that allow socially responsible investing in green stocks and sustainable businesses with a focus on corporate ethics.
An Eye on Biomass Use as Future Energy
Meeting future energy needs, reducing greenhouse gas emissions and focusing on green energy supply is the goal of a University of Delaware biomass research center.
Ebook Editions of University Textbooks Expand
Cheap textbooks reduce university costs and are becoming closer to reality with advances in electronic books and digital ebook readers.
Education of Military Soars With New GI Bill
The military education program aimed at veterans in the new GI bill benefits offers the promise of a university or college education to 1.8 million former soldiers.
Data Center Services With Supercomputers
High performance computing, or supercomputing, is designed to create the type of data center services demanded for top research at the world's leading universities.
Research Innovation Ranks Best Universities
University research innovations, technology use and strategy are hallmarks of academic research at the world's best universities, according to a global rankings project.
Building, Homeowner Insurance Focus of Research
Building and homeowners insurance cost adjusters may soon take a lesson from hurricane, snow, mould and flood testing at a University of Western Ontario research center.
Free Online Education Programs Increase Globally
Free online education programs delivered through open source content, often using learning management systems, are increasing in popularity at universities worldwide.
Why Get a Public Administration Graduate Degree?
A graduate degree in public administration builds transferable skills in organizational governance, financial, human resources, program development and policy analysis.
AdWords Campaign Part of Business Degree Courses
Business students at Michigan State University and Eastern Michigan University gain degree experience by partnering with nonprofits to build AdWords campaigns.
University Study Abroad Program Checklist
Thousands of North American university students who flock to study abroad annually benefit from a practical higher education checklist to guide student foreign exchanges.
Kaplan University's Marketing Campaign Success
Kaplan University breaks new ground with a marketing campaign that stands out by dramatically highlighting the gaps in today's higher education system.
Directory Lists Accredited Online Universities
People searching for U.S. online university programs and degree options have a new web tool to choose the most suitable university distance education option.
Degree Experience Includes Civic Engagement
Five U.S. universities and colleges received an inaugural national award in 2009 for learning leadership focused on a degree experience with student community engagement.
Public Health Degrees Increase in Canada
Universities in Canada, addressing urgent societal needs for education about public health issues, are expanding to offer masters of public health degree programs.
Creating Socially Responsible Students, Leaders
Heightened global concern about ethical behavior leads new standards of social responsibility and a university response focused on ethics training, courses and education.
Measure Customer Relationships With Web Surveys
Improving relationships with customers takes honestly listening to the results of satisfaction surveys, all of which are best delivered online using web surveys.
The Importance of Visual Communications
Adding a human face vastly improves strategic communications efforts and an image library is easily created with some brainstorming, stock images and royalty free photos.
Small Business Marketing Success Using Twitter
Marketing for small business is always challenging but several are leveraging direct internet marketing exclusively by using the microblogging platform Twitter.
Strategic Web Site Design For Success
Managing a communications strategy for any organization involves achieving objectives by understanding the power of websites and design to target key audiences.
Executive Coaching to Improve Nonverbal Skills
Executives can develop leadership skills by paying attention to nonverbal communications and using coaching, training and development to focus on body language.
Web Conferencing for Employee Communication
Communications with employees globally is now seamless, and expected, with technology such as web conferencing that engages people in cost-effective ways.
Focus Management Communications For Engagement
Employee engagement happens with sound business communications that includes developing skills in leaders to enable effective feedback sessions or roundtables.
Manage Media Relations Using an Online Newsroom
Influencing the media with news releases, photos and background while building solid media relations must include creating and managing an organization's online newsroom.
Press Coverage, Media Influence Using Twitter
Reporters now turn to Twitter as an online reporting tool and for news sources. A wise media relations strategy must seek to build media influence using this new media.
How To Brainstorm a Marketing or PR Solution
Creative business communications should drive ideas for strategic communication and marketing by driving brainstorming meetings where the brightest ideas hatch and grow.
Audience Response Systems For Employee Opinion
Organizations gaining the instant feedback of audience response systems conduct employee satisfaction surveys gauging engagement to manage strategic communications.
Calming Executive Media, Public Speaking Fears
Leaders and executives can overcome a fear of public speaking or being interviewed by the media using training, coaching, skills development and breathing exercises.
Employee Surveys Result in Better Communication
Well-constructed employee surveys that measure behavior, motivation and uncover issues are a solid business strategy towards effective communications management.
Social Media Tools For Employee Engagement
Employers battling for staff engagement and productivity are using social media tools such as Twitter, blogs and Facebook, a business communications survey indicates.
Strategic Communications ROI Betters Marketing
Marketing often takes a lead communications role however, public relations resulting in media coverage has a higher ROI owing to lower costs and its high impact.
Corporate Branding Through Employee Engagement
Company branding is key to reputation management and building a brand begins on the inside, boosting employee satisfaction and productivity with internal communications.
Organizational Leadership To Engage Employees
Leaders in successful organizations such as Best Buy Co., Inc. are a case study in using strategic communications to be authentic, listen hard and have fun.
Outdoor Media Use in Strategic Communications
Outdoor media, such as billboard and bus advertising signs, can be part of an effective public relations campaign to reach audiences, reinforce messages and build brands.
Social Media Releases Turn PR Online
Reputation management today evolves traditional press releases for organizations keen to spark media coverage with streaming video, photos and online dialogue.
Choosing a Media Monitoring Firm For News Clips
A media monitoring clipping service tracks an organization's daily coverage by print and broadcast media and can provide useful analysis of media coverage and trends.
Socially Responsible Communications Management
Corporate ethics takes a front seat in business communications as public relations professionals commit to social responsibility and ethical business practice.
Build Strong Media Lists for Best Media Coverage
A media pitch resulting in maximum media coverage is made easy by developing a media list that focuses squarely on the correct media outlets, reporters and editors.
Pitch to Media for Effective Public Relations
Successfully pitching a media story during a public relations campaign takes creativity, news sense, the use of media lists and a solidly researched media strategy.
Executive Coaching For Media Interviews
Instead of facing a media interview with sweating palms and fear, get good coaching to learn the professional communications skills vital to a successful media strategy.
Disaster Planning and Crisis Communications
Emergency communications and disaster planning should include a sound crisis communications plan complete with effective crisis, media training and evaluation.
Rubber Wrist Bands as a Fundraising Idea
The craze of creating custom silicone or rubber bracelets soars for non-profit groups and schools seeking a marketing idea that raises money and awareness.
How to Buy Funeral Insurance
Interest in burial insurance, funeral or death insurance, is rising. Buyers should beware when funeral planning includes such prepaid final expense insurance.
How to Hire the Best Private Detective
Looking for a missing person? Trying to find an old friend or if your partner is true? Private detective agencies dot the yellow pages. Investigate them before hiring.
Hospitalist Jobs Spell Hot Health Care Careers
The economic recession has not dampened the need for the physician hospitalist nor health care education seekers aiming for these physician opportunities.
Trippy Music With Jimi Hendrix Purple Haze
Iconic 1960s rock songs detail the music of rock's best guitar player Jimi Hendrix and the list is only complete with his signature psychedelic tune Purple Haze.
Food Boxes Increase Healthy Food Choices
Food box programs in Canada, Japan and the U.S. operate much like large buying clubs or cooperatives, offering cheap local produce in support of healthy eating plans.
Queen Tribute We Will Rock You Musical
Freddie Mercury lives on through the remarkable success of We Will Rock You, the Queen musical closing in on its first decade in London's Dominion Theatre.
Music of American Songwriter Jim Croce
The brief life of Jim Croce, still a giant as an American folk singer songwriter, included the smash hit Time in a Bottle, classic lyrics and enduring melodies.
Coachella Music Festival Celebrates First Decade
The 2009 Coachella Valley Music and Arts Festival lineup ranges from eclectic, groundbreaking and more traditional rock, punk, R&B and alternate artists.
This Is Spinal Tap Launch North American Tour
Unwigged & Unplugged: An Evening With Christopher Guest, Michael McKean and Harry Shearer reunites the heroes of one of the best rock bands that never existed.
Kiss Army Hopes for Album, Kiss Concerts in 2009
Classic rock music fans count on favorite metal band Kiss to continue their blockbuster stage show for successive generations and in 2009, hope for a new album.
2009 Rock and Roll Hall of Fame Induction
Red Hot Chili Peppers, Eminem, Jimmy Page, and Ronnie Wood are among the artists inducting the 2009 entries to the Rock and Roll Hall of Fame.
Marianne Faithfull Returns With Cover Music
One of rock and roll's legendary artists released her 22nd album in March 2009, returning after a four-year absence with a moving cover collection.
Your Ontario Holiday at One of the Best Casinos
You may think Las Vegas for the thrill of playing table games, Roulette or Blackjack but Ontario is home to five casinos attracting thousands of visitors annually.
The Beatles Songs and the Missing Five
Chances are you have never heard these five lost Beatles songs but some sleuthing may raise enough questions to see these tracks emerge to join The Beatles discography.
The Genius of Music Duo Billy Joel & Elton John
Two of the world's music icons began teaming up in concert starting in 1993 and their huge popularity together often rivals even their individual musical success.
Fab Four Adds to the Beatles Discography?
Beatlemania has not erupted again but Beatles fans had a pleasant surprise with the appearance of Revolution 1, Take 20, an unreleased track from The White Album.
Weird Facts About Andy Warhol
Weird stories about visual artist and pop culture icon Andy Warhol prove that life can truly be stranger than fiction.
Secret Policeman's Ball & Amnesty International
The Secret Policeman's Balls, released in 2009 as a three-disc DVD, contains a series of benefit shows to help Amnesty International stop human rights violations.
Walkerton Affects Today's Drinking Water System
May 2010 marks the 10th anniversary of the Walkerton drinking water tragedy and its legacy includes safe drinking water policies and water treatment systems in Canada.
New Rap Music Right Round and 80's Hits Music
Rapper songs and new rap music artist Flo Rida find inspiration from decades ago as fans flock to the classic beat, melodies and catchy lyrics.
Kd Lang Concert Tour Continues in 2009
Country music, pop music and crooner fans rejoice with the return of kd (Kathryn Dawn) Lang, her new album Watershed and a North American concert tour.
Depeche Mode 2009 Live Tour Announced
Depeche Mode premiered its first track, Wrong, from their new album Sounds of the Universe at the February 2009 Echo 2009 awards in Berlin, Germany.
How to Hold a Treasure Hunt Family Activity
Want to keep Easter a fun family holiday? Try this treasure hunt that gives everyone a big role to figure out clues, find hidden items and work together.
Save the Environment With 10 Spring Resolutions
Want 10 green-home tips for this Spring? Take the challenge and start this season of rejuvenation by using green energy, green products, a composting toilet and more.
Easter Bunny Quotes Add Spring Speech Flare
Need some inspiration for an Easter party or an upcoming staff meeting? Take a page, or at least several clever phrases, from some great thinkers.
Rap Music Goes Punjabi Bhangra
Politics and art combine for musician M.I.A. who can take credit for igniting an international movement blending rap music with hip hop and the twang of bhangra.
Sad Music for the Economic Depression
Take comfort from these hard-times inspired songs by musicians who need money now, lament their financial problems, lost wages and social ills.