An American cable channel, a French agency and the Emerson technology company provide some relief from the stream of discouraging advertising reports.

Mar 4, 2009 - Carroll Trosclair

New cutting edge green technologies are becoming more available for outdoor billboard advertising.

Nov 2, 2009 - Patricia Faulhaber

There's more to non profit fundraising than just asking for money. Boost your budget and raise awareness for your cause with these five fundraiser ideas.

Dec 10, 2010 - Jennifer Silva

In business they are customers and in non-profits they are clients, but the techniques for meeting their expectations are the same.

Aug 29, 2010 - Jeanine Czaja

Non-profit organizations can often make themselves more attractive to would-be employees and volunteers by offering low-cost job perks.

Jun 15, 2007 - Estela Kennen

From news releases to new social networking sites, non-profits mix traditional marketing communications tools and Internet tools for success on a small budget.

Sep 24, 2008 - Sara E. Lewis

NPOs seeking sponsorship need to know exactly what they have to to offer as vehicles or "properties" for marketing sponsor names/brands.

Nov 7, 2011 - Thomas Alan Gray

Sponsorship is an exchange: in return for financial support, the sponsored group gives something back. Identify what you have to offer your sponsors.

Jan 20, 2012 - Thomas Alan Gray

New Zealand's 'creative capital' is home to numerous non-profit theatre companies providing opportunities for amateur actors and backstage crew, as well as audiences.

Feb 12, 2010 - Tanya Piejus

Are you tried of selling lottery tickets? Here is a creative non profit fundraising idea: Make your own book at Blurb.com and keep the profit for your cause

Jun 6, 2010 - Birgit Ryningen

A client-focused non-profit service agency understands that a successful life skills program has a curriculum that is relevant and achievable.

Sep 25, 2010 - Constance Woloschuk

Even small non-profit organizations can use consultants to perform certain services. Here are some guidelines for hiring and monitoring a consultant.

Dec 22, 2010 - Constance Woloschuk

As advertising revenue shrinks, newspapers may have to start thinking about becoming not-for-profits in order to survive.

Dec 27, 2008 - Martha R. Gore

Many small businesses spend money on advertising without knowing whether it's effective or not. Here's one way of measuring results.

Jul 8, 2007 - Jack Roberts

From the handout flyers to rolling texts to billboards to digital displays, Outdoor Advertising Mediums have evolved to be more eye-catching.

Feb 12, 2010 - Mrugank Shah

Seminars and compelling sales pitches may leave prospective advertisers wondering why TV ads weren't in the budget years earlier. Look closely before leaping.

Jun 9, 2008 - Scott Walker

Why teens are important to tobacco companies' profits and how marketers catch their attention.

Feb 9, 2007 - Susan Carney

Car manufacturers present their products as benign and in harmony with nature in an attempt to displace nature in the human mind, replacing it with the car.

May 20, 2010 - Alan Foljambe