Seven Guidelines for Writing Good Radio Ads
Most radio practitioners will tell you there are no rules on radio, but there are guidelines you might want to follow to make good radio
Apr 30, 2012
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Dan McCurdy
Radio Commercials Production Know How
Recording and producing short pieces of audio that sufficiently motivate the listener to take action, especially to spend money, demands skill.
Mar 30, 2012
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Dan McCurdy
How to Tell a Good Radio Script From a Bad Radio Script
The written word is entirely different to a finished piece of audio, but there are a few simple ways to recognise good radio even when it's written down
Mar 30, 2012
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Dan McCurdy
A Guide to Radio Creativity & What Interests An Audience
Anyone who stands in front of a live audience knows you have to keep their attention. Radio has a similar a live audience so what best entertains them?
Jan 31, 2012
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Dan McCurdy
A Guide to Radio Creativity and The Radio Audience
Before you start talking to any audience and more so when you talk directly to them through the medium of radio, you should know the right language to use
Dec 30, 2011
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Dan McCurdy
topic editor
Dan McCurdy - Dan McCurdy is a freelance writer producer creative and lecturer. Dan is one of the UK's most experienced radio writers and ...