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Building Business Websites

Introduction

If you've made your way to this page, you have some Web/Marketing needs, and I am hopeful that this class will fill those needs for you (get your mind out of the gutter. I said "Web/Marketing needs").

According to U.S. gov'ment statistics, small businesses are the engine that drives the U.S. economy. Doesn't it feel good to be so important? The thing is, by their very nature "small business" means small budget, and a small budget means little or no marketing capabilities. And if no one knows about you, you're not a small business for very long. It's a vicious cycle.

Along comes this thing called the Internet, and voila! You now have at your disposal the ability to do professional marketing to a large audience for very little moola.

Very little moola, that is, IF you do it yourself.

"But I'm not a programmer!" you say. "Excellent!" I say because then you'll take my course to learn how to create a Web site, market it, and spend almost nil doing it. And, pssst, here's a little secret, you don't have to be a programmer to make a perfectly functional Web site. All you need is a little time and a computer.

That's where this course comes in. Over the next few weeks, I'll assist you with the development of your small business Web site. If it's not everything you dreamed it would be, I'll eat my hat.

OK, not really. I'll eat something I don't like, how's that? Green beans? Errrr, one green bean. I'll eat that. What I won't do for you people!

Now, in the words of Ed Sullivan: on with the shoooooo."

In just four lessons I learned more than I had from several overpriced books that I have bought on the subject, books that had hundreds of pages, and a lot of wasted ink.Tanja Meece