Interview with Richard Laermer

Posted by Nicole Allard Mar 19, 2007

When I set out to interview someone about marketing blogs I did not expect to recieve the answers I did from Richard.

His answers are honest, refreshing, raw, and more importantly easy to connect with. When I wrote about showing your personality in your blog, Richard is a good example of this. His personality really does shine through every word he types. He does not seem like just another persoin with a blog and a book; he is an interesting and humorous person writing a helpful and resourceful blog with a published book.

It is nice to see these answers, because often times I find the interviews I conduct are boring with the answers always pre written and a bit fake. This is not what the blogosphere is looking for. When we seek out a blog to read for entertainment, fun, resources, or whatever that blog needs to be interesting and fun. If it seems fake we will simply click away and look for another blog.

I think my interview with Richard really shows how you can write a good blog by letting your personality show freely. When you don't your blog can seem fake, stale and boring. Keep your readers coming back for more with a blog that shows your true self!

Happy Blogging!

Nicky