Advertising Your Family Daycare

Posted by Carla Snuggs Jun 11, 2008

Did you know that your local realtors and leasing agents can be an excellent source of advertising?

When I moved into my apartment home late last year, I received a welcome package and directory. Included in this directory, along with important service numbers, were many of the local businesses’ pamphlets, flyers, and business cards, including one for a nearby daycare center. I continue to refer to it when I need to locate the best and most convenient services in my area.

You should have a variety of marketing strategies in your family daycare business plan. Advertising is the best way to promote your in-home family daycare. While some advertising options can be very expensive, there are some great inexpensive ways to market your daycare business.

If you haven’t already, create pamphlet or flyer that looks professional and polished and that details all of your contact information and high quality services.

Approach your local realtors and leasing agents and ask them to include your brochure or flier in the packet of information they distribute to their clients. Remind them that your reliable and affordable daycare services are an additional selling feature of the neighborhood.