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Jul 15, 2006

Danielle Steel Knows What Women Want

Danielle Steel has gathered a cult following over the years: her books are read in 28 languages worldwide, and over 550 million copies have been sold. Her combination of femininity and strength is clearly a winning formula.

A short while ago I was invited to view the fall product line-up from Elizabeth Arden, and one of the celebrity fragrances they were introducing that day was "Danielle."

We were shown a prototype of the perfume: a square, crystal bottle and pale pink packaging adorned with a black lace motif. The idea, we were told, was to represent writer Danielle Steel through her signature mix of femininity, and strength.

The fragrance is a lush floriental combining Sunset Orchids, Butterfly Jasmine, Hydroponic Rose, Mediterranean Mandarin and White Amber - to name but a few. Optimism, Romance, and Intrigue are represented - and the result is a fragrance as timeless as Steel herself.

The presentation included little tidbits of the bestselling author's life, and insight into her personality. I was intrigued enough to want to write an article about Danielle Steel.

I had never been a fan of Danielle Steel's writing, but I suddenly found myself in awe: I never knew that Steel was such a prolific, hard-working author - her 67th book "Coming Out," has just been published.

Danielle Steel is very much a self-made woman worthy of the public accolades she has received: Steel has created a stellar literary career for herself, and the Elizabeth Arden presentation left me with a renewed sense of utmost respect for a woman who has surmounted a great many hardships and sacrificed a lot, to get the life she wanted.

Femininity and strength, indeed.