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Posted by Mari Nicholson Aug 16, 2008 |
The world's eyes have been on China over the last few weeks and we are all now very aware of the impact that the country is having on the global economy. There is a vast and emerging market to be conquered in this part of Asia and although there are many business guides and travel books to China, few have been written by people involved in the business world.
Now along comes a Guide for the businessman or woman, written by people from a business background. The book, which can be used as a guide even for non-businesspeople, is published by Active UK China Publications and calls on writers from both the UK and China as contributors.
Suitable for both the first time visitor to China and for the regular visitor, it offers up to date information. And, the editors promise to regularly update the guide. The overview covers the basics such as geography, climate, natural resources, population and history, as well as a chapter on the Chinese Communist Party, Laws in Chna, Religion and the Current Issues Facing China, but it is the chapters on Understanding the Chinese Psyche and Building a Rapport that are most fascinating, as well as those on Business and Social Etiquette and How to Communicate Effectively. These chapters in particular, are useful to every traveller to China. In fact, a lot of the information could be used for other parts of Asia.
If the Olympics have encouraged you to travel to China on business, or as a normal visitor, this little handy-sized book can be slipped into your pocket to ease those awkward moments which can arise. Just something of which one can say, along with insurance, Don't leave home without it.