Smart Marketing / Web Programming

Posted by Guy Lecky-Thompson Feb 20, 2008

I've discovered a few things writing my recent book 'Just Enough Web Programming'. That's one of the nice side-effects of being a constant author : the research throws up some great opportunities. Face it - the more one can spin out of a single product in marketing terms, the better.

For programmers, especially, now is a very exciting time. Web 2.0 is not going away. Tag and ping, as well as blog and ping remains a good way to spike traffic. But everyone knows abotu these by now, and the search engines are starting to catch on.

To stay ahead, you need to do one of two things : work harder, or smarter. We're programmers, and so we can work smarter than any non-programmer.

Now, if you're a non-programmer reading this, then you've come to the right place. Right now, if you are marketing online, there are two powerful methods you need to know about:

• PHP SimpleXML Blogger Syndication
liJavaScript Dynamic HTML Primer

And, if you don't want to create the code yourself - head on over to:

• RentACoder Programmers for Hire

(It'll set you up for finding a whole bunch of happy coders who can help you out!)

The best thing to do, though, is learn how to do it yourself. Welcome to programming...

Guy