Men and Women Both Attracted to Physical Appearance

Posted by Laurie Pawlik-Kienlen Feb 14, 2008

The stereotype is that men who are looking for a romantic partner are more interested in beauty and physical attractiveness. Women looking for a great date are more interested in his earning power and status.

That's the stereotype; recent research proves that it is not true.

In a Northwestern University study, participants first said they're looking for physical appearance when checking out a woman. Female participants said that earning power is the big attraction when accepting or asking for a date.

But, in the actual study of speed dating and who likes who for what reasons, researchers found that both men and women are equally attracted to physical appearance and earning power. Good looks was the primary attraction for both men and women; earning power was almost as attractive for both men and women.

For more fascinating reading on love, sex, and relationships, try:

• 10 Signs of Flirting
• Why We Fall in Love
• Men & Women's Sexual Arousal Rates
• Divorce Parties & Breakup Cakes

Source: Northwestern University (2008, February 14). "What Men And Women Say And Do In Choosing Romantic Partners Are Two Different Matters." ScienceDaily.