Introducing The Red One

The technology is new, and so Red One's design is all about its future—ready for upgrades in both hardware and software.

Shooting on film is all about Depth of Field, which the Red One claims to hold with its 12-megapixel Mysterium CMOS sensor—boasting "12,065,000 pixels resolution that can only be called Ultra High Definition."

But the Red One doesn't come cheap at a MSRP of $17,500 with lens upgrade (RED 300mm focal length prime lens is $4,750) adding to that price, but, hey, this is still cheaper than true 35mm film.

I know, I know… there's nothing better than film. But Red One may quiet that proclamation—maybe just a little… and the watch is pretty cool, too.