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Oct 9, 2009

Customer Relations and Customer Complaints

I believe that the most important person in a business is not the CEO or the General Manager but the customer. I also believe that every employee in an organization is a customer service representative.

At any rate, here are a couple of articles on the topic that may be useful.

Types of Complaining Customers – wherein a trio of researchers from the University of Florida identify five types of customers with issues.

Handling Customer Complaints – wherein I give my own take on how to do this, based on a year in a retail business and a couple of years in another job.

This may also be relevant:

What is a Warranty? – which is pretty much self-evident.