Fake Beggars in Moscow

Posted by Amanda Kendle Sep 29, 2006

In the news this week, it was reported that the Moscow City Council is planning to hire actors to "act" as beggars outside casinos that'll now spring up around the city, after a law allowing casinos only outside the city limits was overturned.

The fear of locals becoming gambling addicts has prompted the move, in which the "beggars" should tell tales of woe to casino visitors. Something along the lines of "I was a wealthy managing director until I started gambling - and look at me now" are the storylines these actors will be given. And they'll get paid at least the average wage to do it.

Well, it's an interesting alternative to a normal kind of advertising campaign. Let's wait and see the results!