A Perspective on Print Advertising (Part 1)
Remember that advertising no matter what type of media is used should be carefully targeted at your audience - if you are a Death Metal group make sure you have not paid for advertising in a country music rag just because it was on a publisher's music list.
The copyright of the article A Perspective on Print Advertising (Part 1) in Music Promotion is owned by Wendy Beck. Permission to republish A Perspective on Print Advertising (Part 1) in print or online must be granted by the author in writing.
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