Suite101

Touring (Part 3) - Page 2


© Wendy Beck
Page 2

This bit of advice when doing any kind of booking, put the most responsible, organized person in charge of this job. That doesn't mean that all band members won't have tasks, but one person needs to be responsible. The person you choose needs to be VERY detail oriented - I cannot stress this enough. This person insures that initial contact is made with the venue, confirms that the press kits go out in a timely fashion, tracks their delivery, and then follows-up with club owners. At this point in your tour planning, this person is ultimately responsible for your schedule. Any band member who is making plans for other appointments or events needs to confirm that nothing they schedule conflicts with the club schedule.

If a club expresses interest, remember you need to have all the answers about a performance BEFORE you show up in town. You cannot just call your "bud" and ask him to come over and run sound and lights for you at the last moment. Know what equipment you need to bring, who you need to hire (if necessary), when you need to be at the club, what do they provide (services, stage size, backstage area, discounted food), who else is playing (if necessary), are there rehearsals, how much setup time, etc. Sit down and create a list of everything you need to know including how you get paid and what type of advertising support you can get from a club.

If a venue in which you really wanted to play did not book you, don't despair! If it's a first tour it's very likely you won't get stellar bookings, but use this tour to visit other clubs and meet their owners. Let them know your interest. The personal touch always helps and next time around, they may remember you when you tell them of your tour's success.

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The copyright of the article Touring (Part 3) - Page 2 in Music Promotion is owned by Wendy Beck. Permission to republish Touring (Part 3) - Page 2 in print or online must be granted by the author in writing.

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