Then there's hand lettering, calligraphy, greeting cards, posters. I would also include in this category the illuminated manuscript from its ancient use in medieval libraries and scriptoriums to a modern application as personalized logos and monograms and renderings of poems. There's the editorial market including illustrations, covers, spots, and cartoons in a myriad of magazines, newspapers, and newsletters. How about the whole marketing and advertising realm involving brilliant and persuasive product packaging, print ads, brochures, T-shirt imagery, and marketing materials like restaurant menus?
While perhaps less heady, there's the field of precise and detailed scientific illustration for biological, botanical, zoological, medical, or archaeological journals, and descriptive cut-away technical drawings for automobile, transportation, and construction industries (for an example see cutaway diagrams). I would add hand-rendered illustrations used in the fashion industry, though impacted by photography and video, and in decorative imagery and patterning used in the textile industry to enhance gift wrap, tiles, carpet, and wallpaper. Finally, there are the charts, symbols, models, graphs, diagrams, and maps used in presentations and journals for informational purposes.
A freelance illustrator's career is well explained in The Complete Guide to Advanced Illustration and Design. Picture an advertisement for a career as an illustrator that begins: "The position of..." As the book explains, here's the first problem-there are no "positions." The few salaried jobs are as medical illustrators for technical fields, or as cartoonists for newspapers. Basically all illustrators are self employed and find work based on their ability, wits, perseverance, and quality of portfolio work. There is plenty of work for illustrators, but huge financial rewards are often elusive because of the limitations of the solitary and hand-created nature of the work.
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