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1. Consider the "payoff" when planning and performing your work.
2. Catch up on your reading.
3. Get started on the project(s) that you've been putting off.
4. Make every meeting count.
5. Resist the "If you want something done right..." urge.
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High-payoff activities are those that provide the greatest long-term value, as they are important to the fulfillment of your goals. They are often complex, time-consuming, and require uninterrupted concentration.
Low-payoff activities are typically short, quick, and easy to do, but provide no real benefit. They tend to outnumber and take time away from high-payoff activities.
Here are some strategies for effectively performing each:
High-Payoff Activities
Low-Payoff Activities
Chances are good that a large amount of written material crosses your desk each and every day: industry journals, policy manuals, direct mail pieces, company newsletters, etc. Chances are also good that these documents are stacked on a credenza in your office collecting dust. You know that there's some valuable information in that heap, but how can you possibly read when there are so many other demands on your time?