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Holistic Perfumes, a New Gimmick?


© Marie A. Miczak

Holistic Perfumes, a New Gimmick?

According to TV commercial, life is so simple. Now new perfumes, sold primarily in drug stores, are calling themselves holistic scents. In one scene the model rolls about the ground clutching a stem of white orchids which she just plucked from a pristine pond. The commentator explains this is a new perfume created to smell like water born botanicals. Not noticing orchids don't grow in ponds and are not water born. If this isn't indication enough of the cheap ploy to try and make chemical based perfume healing, try reading the ingredients label of one of the bottles. Then compare that with a bottle of pure essential oil blend. Studies have already shown time and again essential oils out perform fragrance oils and are the only treatments to be used in Aromatherapy, along with other natural plant decoctions. So, obviously the new way to market perfume is to use the vague phrase holistic with the key omission of the word health.

Another disturbing find on a major discount stores shelf was perfumes, made of synthetic fragrances, trying to pass themselves off as Aromatherapy, essential oils. They were bottled in small amounts like essential oils, in similar packaging and had descriptions on how they could effect you. Lavender calmed you for example. A look at the ingredients label devalued the true nature of the products however. One must be careful of the new packaging some perfumes are now using in an attempt to look like essential oils. This includes dark colored glass or plastic, small bottles, recycled paper looking labels and packing, burlap and the list goes on. Essential oils were for years sold in little tester sets. Popular as they would allow people to experience essential oils without spending a lot of money on each bottle they wished to try. Now some perfume companies are doing the same. Either using single fragrance oils or combinations such as Love and Peace, complete with information on how they will make you feel.

These products tarnish Aromatherapy in key ways. 1). they keep reverberating the mindset Aromatherapy is only useful when smelled (or via the Olfactory system). Many people have a hard time understanding how they can find health in this way, even though it is possible. Linking Aromatherapy to Herbology is a better way to make people understand the value of essential oils. 2). people use one of these synthetic products passing itself off as lavender and wonder why they are not feeling more restful or calm. Essential oils work because they have properties that actually case an effect on blood

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The copyright of the article Holistic Perfumes, a New Gimmick? in Aromatherapy is owned by Marie A. Miczak. Permission to republish Holistic Perfumes, a New Gimmick? in print or online must be granted by the author in writing.

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